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If you’re new to SEO, you might be wondering what all the fuss is about keywords. Keyword research is an essential part of SEO because it helps you understand what people are actually searching for online. By understanding what keywords to target, you can make sure that your website appears in search results when people are looking for information that you have to offer. There are a few different ways to approach keyword research.
One popular method is to use keyword research tools like Google Adwords Keyword Planner or semrush.com. These tools allow you to enter seed keywords and see related terms and phrases that people are searching for. This can give you a good idea of which keywords to target on your website. Another approach is to simply brainstorm a list of potential keywords yourself.
Once you have a list of potential keywords, you can then use Google’s keyword research tool to get more information about each one. This includes information like how many people are searching for the keyword, and how difficult it would be to rank for that keyword. Once you’ve done your keyword research, the next step is to start optimizing your website for those keywords.
This means adding them into your website’s content, title tags, metatags, and other places where they will be seen by search engines. By adding these keywords into your website in a strategic way, you can help improve your website’s ranking in search results and attract more visitors from organic search traffic